Business Analytics majors leverage data to create more efficient business processes and more accurate performance reporting—helping businesses compete globally. If you have a penchant for mathematics, statistics, modeling or information systems, you should consider a major or minor in Business Analytics.

Academies to consider: Strategic Finance, Consumer Marketing, Business Marketing or Supply Chain

• Major requirements: Select 15 credit hours total, including your “outside” courses. All four required courses must be completed.
• Major electives: Select one of three tracks, then choose three courses from the electives for that track.
• Outside courses: Select any three additional courses. Choose any courses totaling 4.5 credit hours from outside courses, or from the other two tracks other than the track you have chosen.
• Minor requirements: A total of at least six credit hours are required. Three of the four required courses must be completed.
• Minor electives: You may choose the remaining required course, or any one of the outside courses listed below.

Courses	Marketing Track	Finance Track	Supply Chain Track	Minor	Outside Courses
BUS-K 507 Introduction to Spreadsheet Modeling	Required
BUS-S 523 Enterprise Data Management	Required
BUS-K 513 Predictive Analytics/Data Mining	Required
BUS-G 572 Predictive Analytics for Business Strategy I	Required
BUS-M 503 Applied Marketing Research	Selected
BUS-M 528 Dynamic Modeling of Customer Data	Selected			Selected	Selected
BUS-M 549 Marketing Intelligence Management	Selected
BUS-M 574 Pricing Management	Selected
BUS-F 508 Real Options in Capital Budgeting		Selected
BUS-F 520 Assett Valuation and Strategy		Selected
BUS-F 525 Corporate Financial Risk Management		Selected
BUS-F 526 Derivative Securities		Selected
BUS-F 540 The Firm in Capital Markets		Selected
BUS-F 541 Spreadsheet Models in Finance		Selected		Selected	Selected
BUS-F 579 Financial Data Analytics		Selected
BUS-P 506 Logistics and Distribution			Selected
BUS-P 550 Business Process Design			Selected
BUS-P 561 Supply Chain Management			Selected
BUS-A 545 Introduction to Financial Statements Analysis and Valuation				Selected	Selected
BUS-A 546 Advanced Financial Statements Analysis & Valuation				Selected	Selected
BUS-A 564 Detecting Earnings Management				Selected	Selected
BUS-G 570 Thinking Strategically: Game Theory and Business Strategy				Selected	Selected
BUS-G 579 Predictive Analytics for Business Strategy II				Selected	Selected
BUS-K 515 Application Development with Visual Basics (VBA)				Selected	Selected
BUS-K 529 Data Analysis and Visualization				Selected	Selected
BUS-K579 Experimental Course: Business Applications of Machine Learning				Selected	Selected
BUS-K579 Experimental Course: Data Visualization				Selected	Selected