News & Events

Kelley research: Unclear CEO expectations often lead chief marketing officers toward a revolving door

Nearly three-quarters of chief marketing officers believe their jobs aren't designed to let them have the greatest impact on their companies, accounting for why they have the highest rate of turnover among all roles in the C-suite.

A survey conducted by Neil A. Morgan, professor and PetSmart Distinguished Chair of Marketing at Kelley, found that more than 40 percent of chief marketing officers have been in their roles two years or less, and 57 percent three years or less — a significantly shorter tenure than any other C-level executive. His findings appeared in the Harvard Business Review.

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More Kelley News

Kelley professor joins national committee studying U.S. medical product supply chain

George Ball will join a committee evaluating the United States' dependence on drugs and devices sourced or manufactured outside the country.

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IU athletes overcome pandemic challenges to reach Tokyo Olympics

After more than a year of hurdling COVID-19 obstacles, 16 IU athletes representing seven countries will compete in the Olympics.

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Shoebox Fund launched to support student entrepreneurship

The fund will support startups incubated within the IU Luddy School of Informatics, Computing and Engineering's Shoemaker Innovation Center.

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Kelley faculty establish doctoral fellowship in memory of colleague Craig Holden

A new doctoral fellowship has been established to honor Craig Holden's memory and his contributions to the Kelley School of Business.

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Kelley School partners with Global Gateway Network to launch research discussion series

The series starts at the IU Mexico Gateway and will continue each quarter at gateway offices in Beijing, Berlin, New Delhi and Bangkok.

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How does the job market look for the Class of 2021?

Rebecca Cook, executive director of undergraduate career services at the Kelley School, reflects on what recent graduates can expect.

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