BUS-S523 Enterprise Data Management

• 7 weeks
• 1.5 credits
• Prerequisite(s): none

While we often hear about the importance of making data-driven decisions, many organizations fall short in taking full advantage of their data assets. Why do some firms invest millions of dollars in collecting data, only to scrap their projects a few years later? Why do so many companies suffer from data quality issues? What is data warehouse, and what problem is it meant to address? This course explores some of the core issues—along with their solutions—that organizations may encounter in building analytic capability. Through discussions, case studies, and hands-on exercises, this 7-week course provides students with a map that shows where various data-related issues (both managerial and technical) can occur and what types of solutions managers can consider.