BUS-G 579 Predictive Analytics for Business Strategy II

• 7 weeks
• 1.5 credits
• Prerequisite(s): MBA Core

The purpose of this course is to teach students how data analysis can inform strategy, within a framework centered on logical reasoning and practical communication. The material builds on G572, delving into more advanced topics and analysis. Advanced topics include: panel data methods, instrumental variables, matching estimators, regression discontinuity, and more. As with G572, we will develop the analytical tools and hands-on experience with data and economic models to optimally utilize information in decision-making. The focus of the material will be on a subdivision of predictive analytics, called active prediction, which is most appropriate when evaluating business strategies. In addition, students will develop communication skills, particularly with regard to quantitative outputs, and further enhance their statistical software skills.