• Skip to Content

Kelley School of Business Indiana University
  • Programs
    • Undergraduate
    • Full-Time +Flex MBA
    • Kelley Direct Online MBA
    • Online Master's Degrees & Certificates
    • +Kelley
    • 3/2 MBA
    • MS in Accounting with Data and Analytics
    • MS in Finance
    • MS in Healthcare Management
    • MS in Information Systems
    • MS in Management
    • PhD
    • Executive Education
    • Indianapolis Programs
    • International Programs
  • Faculty & Research
    • Research & Publications
    • Faculty Directory
    • Departments & Majors
    • Centers & Institutes
    • Courses
  • Recruiters & Corporate Relations
    • Graduate Career Services
    • Undergraduate Career Services
    • Indianapolis Career Services
    • Alumni Career Resources
    • Corporate & Foundation Relations
    • Indianapolis Corporate & Foundation Relations
  • Alumni
    • Who We Are
    • Get Involved
    • Career & Professional Development
    • Awards
    • Alumni Legacies
    • Events
    • Giving
    • Contact Us
  • About Us
    • Dean's Welcome
    • Administration
    • Kelley Women
    • School Profile
    • History
    • Visit Bloomington
    • Visit Kelley Indianapolis
    • Contact
    • Directory
    • Social Media Directory
    • Rankings
  • More
    • Centers & Institutes
    • Directory
    • News & Events
    • Give
    • Kelley Store
Undergraduate
  • Why Kelley?
    • Rankings
    • Global Opportunities
    • Faculty Support
    • Alumni Network
    • Living Learning Center
    • Career Services
    • Social Impact
  • Admissions
    • First-Year Students
    • Current IU Students
    • Transfer Students
    • International Students
    • Visit Us
    • Virtual Tour
  • Academics
    • Majors, Minors, & Certificates
    • Learning Goals
    • Workshops
    • Study Abroad
    • Business Honors
    • Academic Advising
  • Scholarships
    • Undergraduate Scholarship List
    • Scholarships for Direct Admit First-Year Students
    • External Scholarship List
    • Additional Financial Resources
    • Scholarships for Current Kelley Students
    • Scholarships for Prebusiness Students and Transfer Students
  • Student Life
    • Student Support
    • Student Organizations
    • Professional Fraternity Council
    • Kelley Student Government
    • Women's Council
    • REACH
    • Events Calendar
    • Newsletter
  • Pre-College
    • Women's Leadership Institute
    • MEET Kelley
    • Choose Business
    • Up-Next Business Academy
  • Current Students
    • Degree Requirements
    • Minors Outside of Kelley
    • Enrollment
    • Academic Support
    • Forms & Applications
    • New Student Orientation
    • Contact Us
  • Parents
    • Supporting Your Student
    • Academic Resources
    • Career Resources
    • Questions?

Sports Industry Workshop

Launched in the Fall of 2020, the Sports Industry Workshop provides a unique, immersive experience for highly motivated Kelley undergraduate students intent on pursuing a career in the sports industry, familiarizing them with the latest trends in this dynamic and multifaceted field.

  1. Home
  2. Programs
  3. Undergraduate
  4. Academics
  5. Workshops
  6. Sports Industry Workshop
  • Majors, Minors, & Certificates
  • Learning Goals
  • Workshops
  • Study Abroad
  • Business Honors
  • Academic Advising

In addition to rigorous coursework, workshop students will benefit from frequent professional development and networking opportunities, including industry guest speakers and site visits to various professional sports organizations.

The workshop is directed by Professor Doug Eibling, a sports industry veteran, with the help of leading industry professionals, many of whom serve on the workshop's advisory board, including individuals affiliated with organizations such as:

  • adidas
  • Big XII Conference
  • Chicago Bulls
  • Churchill Downs
  • Dallas Mavericks
  • Fox Sports
  • Indiana Pacers
  • Indiana University
    Athletics
  • Indianapolis Colts
  • Los Angeles Clippers
  • LPGA Tour
  • Major League Soccer
  • PGA Tour
  • rEvolutionSports Marketing
  • Upper Deck
  • U.S. Soccer Federation
  • Warner Media

Workshop Application and Admission

  • In order to be eligible for admission to the workshop, students must be enrolled in the Kelley School of Business and currently be in their sophomore or junior year of study. In addition, students cannot have been a member of another Kelley workshop, and must commit to being in residence on the Bloomington campus for the entire 2025-26 academic year (i.e., you cannot study abroad during the Fall 2025 or Spring 2026 semester).

  • Demonstrated interest in pursuing a career in the sports industry.
  • Strong academic record.
  • Excellent written and verbal communication skills.
  • The ability to work well in groups.

  • Membership in the Sports Industry Workshop is by application only. Unless prior approval has been obtained from Professor Eibling, students should plan to apply in the spring semester of their sophomore year for enrollment in the program during their junior year of study.
  • Students interested in applying to the workshop must have a demonstrated interest in working in the sports industry. Such interest may take the form of prior internship or work experience in the industry, or by prior enrollment in sports-related coursework (including the BUS-L 315 course), among other indicators.
  • In addition to a student’s cumulative GPA, other factors that will be considered for admission will include an application essay and (for those selected) an in-person interview with Professor Eibling and several current workshop students.

  •  Applications for the 2025-26 school year will open on Thursday, January 23 and close at 5:00 p.m. eastern on Sun. Feb. 9th.

  • We hope to complete the admissions process by early April.

Call-Out Meeting:
Wednesday, January 22, 2025
7:00 p.m. eastern in Hodge Hall 2000

Apply Now

Required Courses

Students enrolled in the workshop must complete two required courses:

  • BUS-L 328: TOPIC: Sports Industry Workshop I (1.5 credits); fall of third year
  • BUS-L 329: TOPIC: Sports Industry Workshop II (1.5 credits); spring of third year

Recommended Courses

  • BUS-L 315: The Business and Law of Entertainment and Sports (3 credits)

Experience/Expectations

The fall semester class will focus on introducing students to various segments of the sports industry (including topics such as ticketing, arena management, and analytics), and will frequently utilize guest speakers from the industry to give the class practical insight into the current issues that sports professionals are confronting in their work.

The spring semester class will then be centered around a series of case simulations and experiential learning projects, giving students the ability to develop their skills and provide them with tangible work product they can discuss during future job interviews.

Workshop Faculty

Doug Eibling

Lecturer

View Profile

Workshop Enrollment Questions?

Please email deibling@iu.edu

Social media

  • Facebook for the Kelley School of Business Full-Time MBA Program
  • Twitter for the Kelley School of Business
  • Linkedin for the Kelley School of Business Full-Time MBA Program
  • Blog for the Kelley School of Business Full-Time MBA Program
  • Instagram for the Kelley School of Business Full-Time MBA Program
  • Youtube for the Kelley School of Business Full-Time MBA Program
  • Accessibility
  • College Scorecard
  • Privacy Notice
  • Copyright © 2025 The Trustees of Indiana University