Marketing and professional sales majors provide products and services to other businesses. These corporate representatives create value for their business customers by fulfilling needs and helping solve customer problems. In order to accomplish this, sales representatives develop strong relationships with their customers which are built on trust, cooperation, commitment, and information.
Marketing and professional sales salary statistics, Class of 2023
| Position | Average | Range | Median signing bonus |
|---|---|---|---|
| Sales ** | $62,815 | $30,000–$100,000 | $5,000 |
| Marketing | $64,000 | $55,000 - $72,000 | $3,500 |
| Overall | $63,439 | $30,000–$100,000 | $5,000 |
**For many sales positions, the compensation package includes a commission payment on sales, in addition to the base salary, that is not reflected in this number.
Marketing and professional sales student profile
| Population | Class of 2024 | Class of 2025 |
|---|---|---|
| Total students | 107 | 67 |
| Male | 46% | 51% |
| Female | 54% | 49% |
| Minorities** | 14% | 8% |
| International | 6% | 1% |
As of October 1, 2023
** Underrepresented minorities: Indiana University defines underrepresented minorities as African American, Hispanic, American Indian, Pacific Islander, and those indicating “two or more races.”