Marketing major
The marketing major provides the foundation that you need for various marketing careers such as corporate retail management, marketing research, advertising, and brand management. The curriculum provides a rich assortment of courses that exposes you to cutting-edge marketing concepts, ideas, and practices while systematically developing your practical skills to help succeed in the workplace.
Marketing and Professional Sales major
The marketing and professional sales major provides the necessary knowledge and skills which students need to begin their professional careers as sales representatives. Professional sales representatives provide products and services to other businesses. These corporate representatives create value for their business customers by fulfilling needs and helping solve customer problems. In order to accomplish this, the sales representatives develop strong relationships with their customers that are built on trust, cooperation, commitment, and information. These representatives may sell consumer goods and services, industrial products, business goods and services, and healthcare products and services. For more information about opportunities in the field, visit the Marketing Undergraduate Careers page and the Center for Global Sales Leadership.