At Kelley’s Marketing PhD program, you're welcomed into a community that values your voice and vision. From your very first term, faculty become collaborators—championing your curiosity and helping you translate bold questions into research that resonates. Whether you're modeling consumer behavior, studying sales dynamics, or probing marketing strategy, you'll be encouraged to build work that bridges theory, data, and real-world impact.
Our faculty are renowned for their scholarly creativity, applied insight, and international recognition in consumer behavior, strategy, and sales—making them exceptional mentors for your academic journey. Our faculty serve as co-editors and area editors as well as publish frequently in prestigious journals such as the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Production and Operations Management, and Marketing Science.
Kelley PhD students don’t just learn—they co-author journal articles, present at premier conferences, and take part in a dynamic research conversation that spans disciplines and industries. With flexibility built into coursework, seminars, and teaching development, you’ll construct a personalized path preparing you for roles as researchers, educators, and leaders. You’ll be able to leverage our Customer Interface Virtual Laboratory, Center for Brand Leadership, Center for Education and Research in Retail, and the Center for Global Sales Leadership. These centers aren’t just research sites; they are launchpads. They offer you access to real industry data, collaborative projects, and high-impact networks that strengthen your scholarship and professional trajectory.
If you're passionate about understanding how consumers think, how strategy evolves, or how marketing can change behavior—and want to do it guided by faculty deeply committed to your success, you’ll find your academic home here.