As data and analytical software continue to proliferate and improve, businesses are increasingly relying on business analytics to gain a competitive advantage or just to keep up with the competition.
The business analytics co-major is designed to provide Kelley students the opportunity to complement their primary major with advanced business analytics skills, allowing them to better integrate data insights into their analyses and decision-making.
The business analytics co-major can be paired with any other Kelley School of Business undergraduate major.