Erick Mas

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Resume/CV

812-855-9079

emas@iu.edu

Personal Website

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HH 2100
1309 E. 10th Street
Bloomington, IN
47405

Erick Mas

Assistant Professor

Department: Marketing

Campus: Bloomington

Biography

Erick is an Assistant Professor of Marketing at the Kelley School of Business, Indiana University Bloomington. Prior to Indiana

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Areas of Expertise

Social hierarchy, social class, political ideology

Academic Degrees

Postdoctoral Fellow – Vanderbilt University
PhD in Marketing – University of North Texas
MBA – Barry University
BS in Marketing – University of Puerto Rico in Mayagüez

Professional Experience

Advertising and digital marketing account management

Selected Publications

Rixom, J. M., Mas, E. M., and Rixom, B. A. (2020). Presentation Matters: The Effect of Wrapping Neatness on Gift Attitudes. Journal of Consumer Psychology, 30(2), 329-338.
Kidwell, B., Lopez Kidwell, V., Blocker, C., and Mas, E. M. (2020). Birds of a Feather Feel Together: Emotional Ability Similarity in Consumer Interactions. Journal of Consumer Research, 47(2), 215-236.

Edited on January 28, 2022