• Skip to Content
Kelley School of Business Indiana University
  • Undergraduate
    • Why Kelley?
    • Admissions
    • Academics
    • Scholarships
    • Student Life
    • Pre-College
    • Current Students
    • Parents
  • Graduate
    • Full-Time +Flex MBA
    • Kelley Direct Online MBA
    • Evening MBA
    • Physician MBA
    • Online Master's Degrees & Certificates
    • Specialized Masters
    • 3/2 MBA
    • Graduate Accounting Indianapolis
    • MS in Accounting with Data and Analytics
    • MS in the Business of Biotech and Life Sciences
    • MS in Finance
    • MS in Healthcare Management
    • MS in Information Systems
    • MS in Management
    • Kelley Direct Online EDBA
    • International Programs
  • Faculty, Research & PhD
    • Research & Publications
    • Faculty Directory
    • Departments & Majors
    • Centers & Institutes
    • Behavioral Lab
    • Courses
    • PhD
  • Executive Education
    • Custom Programs
    • Degree Partnerships
    • Student Resources
    • Case Studies
    • Professional Development
    • Meet Us
  • Recruiters
    • Graduate Career Services
    • Undergraduate Career Services
    • Indianapolis Career Services
    • Alumni Career Resources
    • Corporate & Foundation Relations
    • Indianapolis Corporate & Foundation Relations
  • Alumni
    • Who We Are
    • Get Involved
    • Career & Professional Development
    • Awards
    • Alumni Legacies
    • Events
    • Giving
    • Contact Us
  • About
    • Dean's Welcome
    • Administration
    • Kelley Women
    • School Profile
    • History
    • Visit Bloomington
    • Visit Kelley Indianapolis
    • Contact
    • Directory
    • Social Media Directory
    • Rankings
  • More
    • Centers & Institutes
    • Directory
    • News & Events
    • Give
    • Kelley Store
  1. Home
  2. Faculty & Research
  3. Faculty Directory

Matthew Shannon O Hern
Print-Quality Photo
812-855-7422
mohern@iu.edu
HH 2100
1309 E. 10th St.
Bloomington, IN
47405

Matthew Shannon O Hern

  • Clinical Associate Professor
Department: Marketing
Campus: Bloomington


Areas of Expertise

Strategic brand management, retail strategy, open innovation, brand communities, user-generated content

Edited on April 15, 2026

Social media

  • Facebook for the Kelley School of Business Full-Time MBA Program
  • Twitter for the Kelley School of Business
  • Linkedin for the Kelley School of Business Full-Time MBA Program
  • Blog for the Kelley School of Business Full-Time MBA Program
  • Instagram for the Kelley School of Business Full-Time MBA Program
  • Youtube for the Kelley School of Business Full-Time MBA Program
  • Accessibility
  • College Scorecard
  • Transferability Between Campuses
  • Privacy Notice
  • Copyright © 2026 The Trustees of Indiana University