Areas of Expertise

Social hierarchy, social class, political ideology

Academic Degrees

• Postdoctoral Fellow – Vanderbilt University
• PhD in Marketing – University of North Texas
• MBA – Barry University
• BS in Marketing – University of Puerto Rico in Mayagüez

Professional Experience

• Advertising and digital marketing account management

Selected Publications

• Rixom, J. M., Mas, E. M., and Rixom, B. A. (2020). Presentation Matters: The Effect of Wrapping Neatness on Gift Attitudes. Journal of Consumer Psychology, 30(2), 329-338.
• Kidwell, B., Lopez Kidwell, V., Blocker, C., and Mas, E. M. (2020). Birds of a Feather Feel Together: Emotional Ability Similarity in Consumer Interactions. Journal of Consumer Research, 47(2), 215-236. 

Edited on January 28, 2022