BUS-G 540 Managerial Economics

• 15 weeks
• 3 credits
• Prerequisite(s): None

This course focuses on concepts, tools, and applications of managerial economics of special importance and interest to accountants. Concepts include present value analysis, demand and consumer behavior, economic versus accounting cost concepts, economic value analysis, contribution margin, strategic decision analysis, market analysis, pricing strategies, and the role of government in economic markets. The course includes cases, problems, projects, and discussions of current event issues.