BUKD-X 522 Entrepreneurship and Disruptive Innovation Immersion
- 12 weeks
- 3.00 credits
- Prerequisite(s): Core 1
In this experiential hands-on course Kelley Direct students will learn about innovative technology and actively contribute to the consumer electronics industry. Student teams will prepare for and travel to the Consumer Electronics Show (CES) and work on an intensive live project in collaboration with the executives from the Consumer Technology Association (CTA). Attending CES and working directly with the CTA on a course project related to the consumer electronics industry provides students with a unique opportunity that will serve as a formative experiential learning opportunity. Offering every other year. The next offering is in Winter 2024.
BUKD-X 522 Strategic Business Writing
- 6 weeks
- 1.50 credits
Although nearly everyone in business excels at accounting, marketing, or other specific skills, not everyone can communicate effectively. In Strategic Business Writing you will complete multiple written assignments addressing a variety of communication purposes, from emails to more complex documents. You will analyze documents for characteristics such as audience analysis, tone, conciseness, and argument development. You will also consider AI and its impact on business communication.