BUKD-U714 International Competitive Strategy
- 12 weeks
- 3.00 credits
*Prerequisite for fall 2019 admits and later: Core 1. Typically this course is offered in Summer and Winter.
This course will cover the key concepts and frameworks related to International Competitive Strategy. As such, the focus will be on the Multinational Corporation (MNC) and on the international managers responsible for its success. MNC managers must understand the broad content of global and cross-border management to achieve success.