BUS-L355 Topic: Global Poverty Alleviation
- 16 weeks
- 3 credits
- Prerequisite(s): Sophomore standing
The world's economic resources are overwhelmingly consolidated in business, or markets. While governments and non-governmental organizations (“NGOs”) have a role to play in economic development and poverty alleviation, the power of business to radically transform the lives of the world's income-poor communities is exponentially greater. Governments and NGOs lack capacity to solve the problems at any significant scale.The marketplaces of the poor, known as inclusive markets, have features that require businesses to develop new skill sets. They have informal distribution channels, and community leaders may be important access points for collaboration. Members of these communities are often highly entrepreneurial while concurrently wary of new products and even opportunities that appear to be imposed.
The course will focus on learning how to engage inclusive markets and develop the answers to questions such as: “What kind of product will meet a genuine need in this market and be appropriate for our capacity and expertise? How do we identify outlets and create effective distribution? How can we price the product right and monitor business permanence appropriately? How can we best reach out to consumers and inform them about the product? Are there any ways the product can become a vehicle for contributing to community growth?”
Additionally, we will look at how the law impacts poverty and what it means to practice “poverty law.”