BUEX-T514 Business Capabilities for the Digital Future
- 12 weeks
- 3.00 credits
Developingbusiness capabilities for the digital future involves rethinking the currentway of doing business in the context of understanding where the new frontiersof digital value may lie. To uncover the business capabilities, we will focuson artificial intelligence (AI) and its applications on both digital processesand digital products. The course starts by examining the rise of AI andexplaining different types of AI techniques and their applications for business.That is followed with a discussion about the increased capacity of machines to“sense” the world, from speech to visual recognition, and how that can be usedto facilitate interactions with organizational stakeholders. We then use thiscontext to discuss digital processes. In the context of service operations,robotic process automation (RPA) is employed to integrate disparate processes.The course will examine not only what RPA is, but also take a closer look onhow bots can integrate with human employees in the workforce of the future.With respect to digital products, the course covers different instances ofdigital reality in the form of virtual and augmented reality and how they canbe used to improve organizational performance.
Whilevirtual reality (VR) has seen a significant growth in areas such asentertainment and simulations, augmented reality (AR) is blurring the digitaland physical worlds, by overlaying digital objects over the physical worldusing a variety of devices. AR has the potential to change the way in which weinteract with the physical world by seamlessly associating data with what our“eyes” are capturing in real time. We follow these topics with a discussion ofhow society and organizations will be impacted by this set of technologyadvancements. First, we look at how cities will become smarter with theadoption of modern technology and the implications for organizations andindividuals. Second, we look at the potential ethical, legal, and societalconsequences of adopting new technologies and the roles organizations have insetting the future. We conclude the course with an idea showcase in whichstudents will have an opportunity to present concepts of new products andservices enabled by technology.