In today’s rapidly changing business environment, AI offers unprecedented capabilities. But without a clear strategy, it can just create noise. This AI strategy course focuses on strategy first, tools second. Participants learn to define what matters, make disciplined choices, and translate those choices into action using AI only where it amplifies strategic outcomes.
Leading with AI: Strategy
Hybrid course schedule
March 26: Self-paced, online GenAI 101
April 2: In person in Indianapolis, 9 a.m. to 4 p.m.
April 9: Live virtual, 9 to 11:30 a.m.
April 16: Submit project for digital badge (optional)
Fee: $1,495 per person (IU alumni, IU staff, and team discounts available)
Learning objectives
Through hands-on exercises and faculty-led discussions, you’ll learn to:
- Clarify the problem first: Identify value propositions and your competitive position before choosing tools.
- Build strategic judgment: Distinguish core actions from noise and focus on a few high-leverage priorities that will drive meaningful progress.
- Translate strategy into oversight: Define outcomes, ask sharper questions, and hold teams accountable for the right behaviors.
- Adopt AI intelligently: Understand benefits, risks, and guardrails—without getting lost in buzzwords.
You’ll leave this AI strategy executive course with a focused approach for aligning AI initiatives to real strategic goals.
Interested in bringing this program to your company or organization? Email kelleypd@iu.edu to discuss our custom program options.
Want to learn more?
Fill out the form below to request more information.
Showcase your new skills
Each course offers the opportunity to complete an optional Action Learning Project, applying course concepts to a real organizational challenge you face. Participants who complete this project earn a digital badge, a verifiable credential you can showcase on platforms like LinkedIn.
Build toward a professional certificate
Complete four courses from the Leading with AI professional development series and earn the Kelley Professional Certificate in AI Leadership.
Course outline
Asynchronous, online introduction to the course, including short pre-reading assignments and an overview of GenAI
Hands-on practice and peer discussion; one day, in person (Indianapolis)
Use case clinic: 2.5 hours of live, online, instructor-led training
Create and submit an Action Learning Project tailored to your organization
Course details
- Format: Combination of asynchronous online, live online, and in-person classes
- Schedule: March 26 to April 16; in person on April 2, live online on April 9 from 9 to 11:30 a.m.
- Discounts: Available for IU alumni, staff, groups of three or more participants, and purchases of four or more courses*
*Purchase four or more courses in the Leading with AI series and receive a $1,500 discount. Pay a total of $4,480 (regularly $5,980), a 25% savings.
Access a customizable supervisor request letter to support your case for attending a Kelley professional development course.
Meet your instructor
Will Geoghegan
Chair, Kelley Direct Program
Will Geoghegan, PhD, is the Schuyler F. Otteson Distinguished Fellow for Kelley Direct Leadership and a clinical professor in the Department of Management and Entrepreneurship at the Kelley School of Business. He is also faculty chair of the #1-ranked Kelley Direct Online MBA Program.
Will has spent the last 15 years educating and working with companies around the world to develop and execute strategic plans. In partnership with Kelley Executive Education Programs, he has taught and consulted with professionals from multiple industries on topics such as strategic thinking and transformational strategy, building an opportunity mindset, developing sources of innovation and creativity, and successful strategy implementation.
Will has garnered teaching awards across various levels (undergraduate, graduate and executive), including the Indiana University Trustees’ Teaching Award (multiple times, most recently in 2025), and he was named among the “40 Most Outstanding B-School Professors Under 40 in the World” by Poets&Quants in 2015. His research interests include strategic management, innovation, innovation systems, and technology transfer. Prior to coming to Indiana University, Will taught at Syracuse University and at UMass Lowell.
Will received his PhD from the National University of Ireland, Galway, with a focus on innovative capabilities, strategic management, and university/industry collaboration.
Questions?
Email us at kelleypd@iu.edu and a member of our team will be happy to assist you.