Suggested Elective Coursework

M503 Applied Marketing Research
M511 Marketing Performance and Productivity Analysis
M512 Marketing Strategy
M513 Marketing Strategy Simulation
M522 New Products Management
M525 Legal Issues in Marketing Management
M530 Business Marketing Strategy and Management

M546 Marketing Strategy Practicum
M549 Marketing Intelligence Management
M574 Pricing Management
M590 Independent Study in Marketing
M594 Global Marketing Management
M595 Brand Asset Management
M544 Managing Advertising and Sales Promotion
BMA Consulting Projects