Salary Statistics
By Major
Marketing
Students in marketing learn how to determine which products and services are most desired by consumers and how to effectively communicate the benefits of those products and services. The curriculum includes course work on product design and quality, pricing, advertising, distribution channels, and personal selling.
Marketing Salary Statistics, Class of 2012
| |
Average |
Range | Average Signing Bonus |
|---|
| Brand Management | $50,978 | $33,280$60,000 | n/a |
| Management Trainee | $51,263 | $21,840$70,000 | n/a |
| Consulting | $55,000 | $35,000$67,000 | $4,200 |
| Research | $50,071 | $40,000$60,000 | $3,500 |
| Retail | $48,354 | $40,000$65,000 | $3,107 |
| Sales** | $45,530 | $20,000$65,000 | $4,033 |
| OVERALL | $48,452 | $20,000$70,000 | $4,240 |
**For many sales positions, the compensation package frequently includes a commission payment on sales, in addition to the base salary, that is not reflected in this number.Marketing Student Profile*
| | Class of 2013 | Class of 2014 |
|---|
| UCSO Registrants | 323 | 324 |
| Male | 46% | 47% |
| Female | 54% | 53% |
| Minorities | 6% | 5% |
| International | 13% | 17% |
*As of August 10, 2012Marketing Employment by Position, Class of 2012
Marketing Position by Region, Class of 2012
Companies Hiring Marketing Majors, Class of 2012
- 3M
- Abbott Laboratories
- Abercrombie & Fitch (Corporate)
- AFLAC
- ALDI
- Allstate Insurance Co
- Altria
- American Transport Group
- Anderson Pest Solutions
- Aon Corporation
- Apparel Media Group
- Aprimo, Inc.
- ArcelorMittal USA
- Arthur J. Gallagher & Co.
- Bandy Carroll Hellige Advertising
- Becker's Healthcare
- Best Buy Corporation, Inc.
- Bishop Technologies
- Blackman Kallick Bartelstein, LLP
- Bloomingdale's
- Blue Chip
- BMO Financial Group
- Bon-Ton Stores, Inc
- BP America Inc.
- Brooksource
- Burke, Incorporated
- C.H. Robinson Worldwide, Inc.
- Campus Media Group
- Cargill, Incorporated
- CED/Consolidated Electrical Dstrbs.
- Cerner Corporation
- Chrysler Group LLC
- Cintas Corporation
- CMG Worldwide
- Command Transportation
- Consero Group, LLC
- Cook Incorporated
- Coyote Logistics, LLC
- Delta Air Lines, Inc.
- Dick's Sporting Goods
- Discover Financial Services
- Dish Network Corporation
- dunnhumby
- Eli Lilly and Company
- Enterprise Rent-A-Car
- Epic Systems Corporation
- Ernst & Young US LLP
- ExactTarget
- Finish Line, Inc.
- Gallup Consulting
- Gartner
- General Mills, Inc.
- Glazer's
- Grant Thornton LLP
- HCL America, Inc.
- Hitachi Consulting
| - Huron Consulting Group
- IBM Corporation
- Ingersoll Rand Company
- ITN Networks
- J.P. Morgan Chase & Co.
- Kimball International
- Kimberly-Clark
- Kohl's Department Stores
- Kraft Foods
- Leo Burnett U.S.A.
- Logansport Memorial Hospital
- L'Oreal USA
- Macy's
- MasterBrand Cabinets
- Metropolitan Bank Group, Inc.
- Navigant Consulting, Inc.
- Newell Rubbermaid
- News America Marketing
- Nexus Engineering
- Nielsen Company
- NPD Group
- Olinger Distributing Company
- ORBIS EMEA
- PepsiCo
- PetSmart, Inc.
- PNC Financial Services Group
- Polaris Industries Inc.
- Procter & Gamble
- PwC (PricewaterhouseCoopers)
- Real Living
- Redler Group Ltd.
- Redline Associates, Inc.
- Revo Brand Group, LLC
- Royal United Financial Services
- Saks Fifth Avenue
- Samsung Chemical
- Script to Screen Productions
- Sears Holdings
- Strive Logistics
- Target
- Teach for America
- Textron Inc.
- The Aspire Group
- The Scotts Miracle-Gro Company
- Total Quality Logistics, Inc.
- Toys 'R' Us
- United Talent Agency, Inc.
- Victoria's Secret
- Vivaki Nerve Center
- W.W. Grainger, Inc.
- Walgreens
- Wal-Mart Distribution Ctr.
- Wayne Messmer & Associates
- Western & Southern Life
- Whirlpool Corporation
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