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Indiana University Bloomington

Marketing

Undergraduate News

U.S. News & World Report consistently ranks Kelley's undergraduate marketing program in the nation's top five among public universities and top six overall.

Kelley Media

Alumni Spotlight

Phil Francis MBA'71

Chair and CEO, PetSmart

Phoenix, Arizona

“The world each day gets full of more and more noise and more and more data. The challenge becomes having a style of presentation or a communication channel that breaks through the noise and rises above the massive data so it can be heard and taken on board and accepted.”

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Your Marketing Career Starts
at Kelley.

Everything in business starts with marketing, and a successful career in marketing starts at the Kelley School of Business. Consistently ranked among the top programs in the nation, Kelley’s Department of Marketing gives you the education, experience, and connections you need to “hit the ground running” with top employers after graduation.

Kelley Marketing Students Can:

  • Learn from internationally recognized faculty whose research shapes the field of marketing and informs their teaching.
  • Develop the interpersonal, creative, and analytical skills that are the basis of any successful career.
  • Gain invaluable experience by interning for your dream employer, researching consumer behavior in our Customer Interface Virtual Laboratory, competing in international case competitions, and more.
  • Connect with leading employers through our research centers, Undergraduate Marketing Club, Global Sales Leadership Society, Consumer Marketing Academy, Business Marketing Academy, and Kelley’s career services offices.

Start now: Learn about our highly respected bachelor's, master's (MBA), and doctoral programs.