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Indiana University Bloomington

Marketing

Recognized Experts

Our faculty are recognized experts who sit on the editorial boards of 11 of the world’s leading marketing journals.

Undergraduate Courses

  1. M450
    Marketing Strategy
    • 16-weeks
    • 3 credits
    • Prerequisite: M303, M346, M344 and senior standing.

    Focuses on marketing’s role in gaining a sustainable competitive advantage. Emphasis is on the application of key concepts through the use of case studies and/or computer game simulation.