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Two Indiana University schools collaborate through music and entrepreneurship

Oct 20, 2009

BLOOMINGTON, Ind. -- The Jacobs School of Music and the Kelley School of Business' Johnson Center for Entrepreneurship and Innovation at Indiana University are working in partnership to develop an entrepreneurial perspective for the next generation of musical leaders.

The Jacobs School and the Johnson Center will present a symposium series this fall to IU music students focusing on "Embracing Entrepreneurship: Transforming Your Music Career."

The first program on Oct. 24 will feature IU Jacobs School of Music graduate David Cutler. Cutler's presentation, "Embracing Entrepreneurship: How an Entrepreneurial Mindset Can Transform Your Career in Music," will be held from 11:30 a.m. to 1 p.m. in room 040 of the Musical Arts Center. A networking reception will be held immediately after the program.

Cutler is one of the leading voices on music career and entrepreneurship training. His new book, The Savvy Musician: Building a Career, Earning a Living, & Making a Difference (Helius Press, 2009) was heralded by Jeffrey Zeigler of the Kronos Quartet as, "Hands down, the most valuable resource available for aspiring musicians."

Cutler balances a varied career as a jazz and classical composer, pianist, arranger, educator, conductor, collaborator, concert producer, author, blogger, consultant and speaker. He teaches composition and musicianship at Duquesne University, where he also serves as the coordinator of Music Entrepreneurship Studies.

Donald F. Kuratko, executive director of the Johnson Center for Entrepreneurship and Innovation, said, "This is a perfect example of the university's vision to infuse an entrepreneurial perspective cross-campus. In addition, we offer a minor in entrepreneurship along with the music degree that can open doors beyond the traditional musical careers."

Gwyn Richards, dean of the IU Jacobs School of Music, expressed his gratitude to Kuratko and the Johnson Center for their visionary thinking and global perspective, and for recognizing the role this program can play in preparing young musicians for 21st century society, in which their skill base and entrepreneurial outlook will make the difference in their impact upon its citizens.