You’ve been around retailing your whole life, but you’ve only scratched the surface of what retailing is—and what it can be.
For starters, it’s much more diverse than fashion and more sophisticated and complex than just shopping and sales. You’ll be responsible for thousands, perhaps millions, of dollars’ worth of products and important decisions, and you’ll have to use your creativity and analytical skills to solve an ever-changing list of business challenges.
At Kelley, you’ll develop the knowledge, skills, and leadership ability that you need to succeed in this exciting, fast-paced profession. And you’ll make valuable connections with leading retailers—such as Bloomingdale’s and American Eagle Outfitters—that visit Kelley to teach you about life in retail and to get your insights about marketing to college students.
A Dynamic Career for Entrepreneurial Students
Create an experience that shoppers love. Manage millions of dollars’ worth of products. Help start the newest, hottest trends. You can do all this and more in retailing.
Always on the move
In retailing, the products you sell and the ways you sell them are always changing. At Kelley, you’ll learn how to think ahead, take calculated risks, and find solutions to current and future problems. It’s challenging, but that’s what makes retailing fun.
Retailing is all around us
Whether you’re buying a drink at Kelley’s coffee stand or shopping on your laptop, you’re in retail environments more often than you may realize. As a retailer, you’ll use the strategic decision-making skills you develop in our courses to help create the ultimate shopper experience, deciding everything from which products you sell to store layout, décor, displays, and music.
Tomorrow’s trends today
Retailers have to know what products people want before people want them. Using a combination of cultural awareness and Kelley-honed creativity and analytical skills, you’ll gain the necessary insight about your customers and competitors to launch products that everyone wants to buy.
Your retailing career starts at Kelley
Kelley is a destination for top employers—such as Target, Best Buy, and Gap—who know our students have the knowledge and skills to succeed at challenging positions throughout their careers. Even better, our retailer-sponsored activities will help you network with potential employers and show them what you can do.