Skip to: search, navigation, or content.

Indiana University Bloomington

Center for the Business of Life Sciences

Email Updates

Enter email below to sign up:

Did You Know

You can view past presentations from our Indiana Life Sciences Collaboration Conferences.

The Kelley Advantage

Coming from one of the leading business schools in the nation, CBLS has established a vehicle for you to learn from and interact with life sciences industry experts. The proof? Twenty-four conferences organized since 2006.

Comparative Effectiveness: The Dollars and Sense

November 13, 2009
View Presentations
Bloomington, Indiana: Cook Medical Headquarters
Primary Sponsors
Supporting Sponsor
AIT Laboratories

Comparative Effectiveness research provides and disseminates information on the relative strengths and weaknesses of various medical therapies. The stimulus package that was enacted earlier this year allocated $1.1 billion for Comparative Effectiveness research. It has the potential to create major changes for all organizations in the life sciences value chain—manufacturers of drugs and devices, suppliers and service providers, payers, hospitals, physicians, and patients.

This conference will examine the policy and implementation issues relating to Comparative Effectiveness research, including: How will life sciences firms be impacted and how can they best take advantage of Comparative Effectiveness research? Who should conduct and pay for such research? Government, the private sector or both? Who decides what research to conduct and how should it be used? What can the United States learn from existing Comparative Effectiveness research in other countries? What will be the role of the various participants in the health care system—industry, payers, hospitals, physicians, and patients—in answering these questions?

8:00 am – 9:00 amRegistration and Breakfast
9:00 am – 9:15 amWelcome
 Kem Hawkins, President, Cook Group Incorporated
9:15 am – 10:15 amKeynote Presentation - What is Comparative Effectiveness and What are the Key Policy Issues
 Introduction: Dan Peterson, Vice President, Industry and Government Affairs, Cook Group Incorporated
 Speaker: Scott Gottlieb, M.D., Resident Fellow, American Enterprise Institute for Public Policy Research
10:15 am – 11:45 amPanel Presentation: The Policy Path for Comparative Effectiveness?
 Moderator: Dan Peterson, Vice President, Industry and Government Affairs, Cook Group Incorporated
 Panel Members:
 Ted Heise, Vice President Regulatory Scientific Affairs, Cook Incorporated
 Peter Schwarz, M.D., PhD, Facility Investigator, IU Center for Bioethics and Assistant Professor, IU School of Medicine
 Neil Pickett, Director, Health Policy Research and Analysis, Clarian Health
12:00 pm – 1:15 pmLunch & Keynote: Perspectives from Abroad—Uses of Comparative Effectiveness Outside of the United States
 Introduction: Neal Roach, Partner, Taft Stettinius & Hollister LLP
 Speaker: Paul Keckley, Executive Director, Deloitte Center for Health Solutions
1:15 pm - 1:30 pmBreak and Networking
1:30 pm - 3:00 pmIndustry Panel Comparative Effectiveness: Expected Impacts on Life Science Companies
 Moderator: Todd Pedersen, Vice President Corporate Development, AIT Laboratories
 Panel Members:
 Greg Odle, Executive Vice President and General Manager, OrthoPediatrics
 Marc L. Berger, M.D., Vice President, Global Health Outcomes, Eli Lilly and Company
 John Kansky, Vice President, Business Development, Indiana Health Information Exchange
 Paul H. Van Cleave, B.S., M.Ed.; RHU (Registered Health Underwriter); Vice President – Operations, Bloomington, SIHO Insurance Services
 William R. Cast, M.D., CEO, NoMoreClipboard
3:00 pm – 3:15 pmClosing Remarks
 Speaker: Dan Peterson, Vice President, Industry and Government Affairs, Cook Group Incorporated